MTS launches iDivine in partnership with Shemaroo Entertainment

12th September 2013 | By Mouseworld Now Correspondent |

New Delhi, India, September 12, 2013:  Sistema Shyam TeleServices Ltd. (SSTL), which provides telecom services under the MTS brand, today launched a devotional service called “MTS iDivine” for its MBlaze customers. The service, launched in partnership with Shemaroo Entertainment, enables MBlaze customers to have LIVE Darshan from popular religious sites in the comfort of their homes. MTS iDivine has been launched at a time of economic uncertainty, when people of all faiths can seek blessings from the almighty without having to spend time and money on travel.

MBlaze customers can simply log on to to access the MTS iDivine by subscribing to daily, monthly and quarterly packs priced at INR 10, INR 99 and INR 199 respectively.

According to Head of Data & Smartphone Business at MTS India Sandeep Yadav, said, “We at MTS believe that technology is an enabler – a tool to help people achieve their goals. This endeavor has been the driving force behind our products and solutions. I am proud to announce the launch of MTS iDivine – a one touch service to enable MBlaze customers access Live Darshan and recorded content from more than 500 religious shrines across India”. Sandeep further added, “Given the economic uncertainty, our consumer research showed that customers were looking for a service which would enable them to seek blessings from the almighty without having to spend time and money on travel.

Jai Maroo, Director, Shemaroo Entertainment shares his thoughts on the occasion, “We are glad to join hands with MTS – a leading mobile operator in the country. Devotional genre is gaining popularity on digital platform and there is a large chunk of population who subscribe to it every day. Our association with MTS will not only cater to this growing demand but is also a step ahead in our vision to provide entertainment anytime, anywhere and on any connection.

Activating MTS iDivine

1. Plug in your MBlaze dongle into the laptop/PC.

2. Log on to

3. Select a subscription pack of your choice – (Daily @ INR 10, Monthly at INR 99 and Quarterly at INR 199)

4. Watch high quality, buffer free Live feed and recorded content of your choice


© Mouseworld Now News Service

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