Astron Packaging Limited installs Second HP Indigo Digital Press,

26th March 2014 | By Mouseworld Now Correspondent |


Delhi, India, 21 March, 2014: HP has said that Astron Packaging Limited, a leading packaging converter headquartered in Ahmedabad, India, has installed the HP Indigo WS6600 Digital Press at its Ahmedabad printing facility.

This is the second HP Indigo press being added to significantly increase the company’s digital production capacity. 

Astron Packaging Ltd. started off with manufacturing corrugated boxes in 2002. The introduction of digital printing capabilities into its operations in 2010 with a HP Indigo WS4500 Digital Press enabled the company to take on short-run work and introduce high-value applications such as variable data printing to its labels and packaging operations.


Today, the company primarily caters to the printing and packaging needs of the pharmaceutical sector and has dedicated digital printing and finishing lines for converting labels and folding cartons. In the face of rapidly growing customer demand for high-value printing applications, Astron Packaging Ltd. decided that they needed a second digital press to boost printing capacity and better optimize existing resources.


The installation of the HP Indigo WS6600 Digital Press will provide Astron Packaging Ltd. with increased production efficiency, advanced automation, higher uptime, and serviceability for high-quality and medium volume labels and folding carton production. Together with the HP SmartStream IN 100 Labels and Packaging server version 4 powered by Esko, Astron Packaging Ltd. expects to increase their productivity three-fold.


“We are very happy with the installation of the new HP Indigo WS6600 Digital Press.Thanks to the immense flexibility in speed, size and printing substrates that will be at our disposal we will be able to offer better turnaround times, reduce waste, and deliver cost effective customer solutions,” said Mr. Niraj Darji, senior vice president, Astron Packaging Limited. “We will also have state of the art color management capability which will help us run simple automated jobs and save on time. All this will help increase and enhance our production capabilities.”


“At HP, we’re focused on helping printing companies offer innovative and better solutions to their customers,” said A Appadurai, country manager, Indigo and inkjet press solutions, HP India. “Today, Astron Packaging enjoys a large pharmaceutical customer base, which they have painstakingly built over the years as a result of the high value labels and packaging printing capabilities they are able to provide. The new feature rich HP Indigo WS6600 Digital Press, will help them drive further efficiencies and build new business.”


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