Advaiya contributes to the Technology
New Delhi, India, July 2, 2013: Contributing at TFM&A – India’s leading integrated online and digital marketing show Manish Godha, CEO of Advaiya,held a session on Technology Marketing as a Service (TMaaS). The session highlighted that technology marketing is markedly different from other kinds of markeing since it requires a great deal of depth and knowledge of ways to align technology soutions with business outcomes.
Godha, said, “It was a pleasure to be associated with TFM&A. We, at Advaiya constantly work towards establishing a progressive approach to technology and are devoted to the processes leading tothe useful adoption of technologies in the service of business objectives.TFM&A was a platform to showcase Advaiya’sTMaaS Practice, which is unque in the Indian marketplace.
Godha also participated in a panel on “Big Data” lead by US-based marketer Romi Mahajan. Along with luminaries like Pradeep Gupta, Chairman of CyberMedia India, Godha discussed the power and perils of Big Data as it applies to the marketing realm. A technology professional and enthusiast, Manish is particularly interested in the ways in which technology can have a transformational impact on business. He closely follows technology and business trendsand is involved in the architecture, design, and development of technology solutios that accrue to the business.
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