Sony LIV rolls out app update for iOS7 compatibility

4th December 2013 | By Mouseworld Now Correspondent |

New Delhi, India, December 4, 2013: Sony LIV, Multi Screen Media (MSM)’s premium video-on-demand service has updated its application to be compatible with the recently launched iOS7. On the all new iOS 7 platform, users can log in via Google + and can also share videos via WhatsApp. It offers good user experience through various innovative features. Users can use the Mood Wheel on Sony LIV to watch their favourite video as per their mood/genre; they can create playlists of their choicest of shows through My Q and be rewarded as a LIV Guru, by consuming Sony LIV content. In addition to original complete content, Sony LIV also offers short content formats like Catch-up episodes, Quickisodes and Short crunch episodes.

Apart from being available on Apple iOS, this premier video-on-demand brand is available online, on Google Android, Java, Windows Phone 8, Windows 8 PCs and tablets.

Nitesh Kripalani, Executive Vice-President – New Media, Business Development and Digital/Syndication at Sony Entertainment Network, said, “This is indeed one more feather in the Sony LIV cap. iPhone, undoubtedly is one of the most loved, sophisticated and successful mobile handsets today. The new iOS7 is visually as well as functionally very advanced and we have updated our app to match this high level of sophistication. We want to be available wherever our user is and being compatible with the iOS7 was a natural progression. To now also be featured as the best new application on iOS is undeniably a rewarding and very elating moment for us.”

The Sony LIV application offers 18 years of rich and exclusive content from Sony Entertainment Television, covering genres including drama, comedy, thriller, reality shows and many more. It offers users their favourite current and archive shows from Sony, through a single log-in, seamless and engaging experience. The application also packs in features like multi-bitrate video streaming which provide users with better quality videos, based on their internet connection speed.

 

© Mouseworld Now News Service

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