Aircel to launch 4G services in India in 2014

7th December 2013 | By Mouseworld Now Correspondent |

Aircel-logoNew Delhi, India, December 7, 2013:  After Bharti Airtel, telecom operator Aircel is well on its way to become the second company to launch 4G services in India. The telecom service provider plans to launch 4G services in cities where it’s already present over the next 3-6 months, said a senior Aircel executive.

Aircel will race with Reliance Jio Infocomm floated by Reliance Industries to be the second company to launch such services. So far Airtel’s services haven’t been successful owing to quality issues.

Primarily entrenched in southern India, Aircel wishes to wreck in some big share with an early entrant advantage. The company plans to offer LTE services in markets such as Chennai, where it has around 20% share, says Aircel chief marketing officer Anupam Vasudev.

Aircel has made a break even on operations.

“Cost has come down through network cost saving, negotiation with service vendors, controlling roaming costs,” Vasudev said. Aircel had reduced its footprint in five service areas earlier where it was incurring losses due to vacant networks. It instead signed intra-circle roaming deals to lease out networks of RCom and Tata Teleservices.


© Mouseworld Now News Service

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