Flipkart partners Dell to ramp up its datacenter

25th February 2014 | By Mouseworld Now Correspondent |

Flipkart-logoNew Delhi, India, February 24, 2014 : E-commerce major Flipkart has partnered with Dell to ramp up its existing data center and setup a disaster recovery mechanism as part of its expansion plan to include additional product categories on its website.

Dell Professional Services employed a consultative approach through Enterprise Deployment Team (EDT) to ensure that customer need was met. Dell worked with Flipkart right from installation of the servers to configuration and integration with network switches. In addition, Dell implemented a
Disaster Recovery site, ensuring business continuity.

The deployment enabled Flipkart to focus on core business without worrying about disruptions to critical processes. The deployment has enabled the online retail outlet to scale on-demand in terms of servers and storage growth. Further, Flipkart was able to manage the data center remotely allowing quick power up/down. The solution would be able to prevent potential data losses and guarantee business continuity in the future.

Flipkart’s Head of Engineering, Operations and Infrastructure Sumeet Ghosh said, “Agility is a key business differentiator when it comes to encouraging the
India market to shop online. With Dell, we can add hundreds of virtual
machines within a couple of minutes to meet a predicted increase in
traffic volume, then automatically reduce the number to ensure we maintain
our energy efficiency at all times.”

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