Gionee Smartphones Partners with North East’s Biggest Football Club Shillong Lajong

19th January 2015 | By Mouseworld Now Correspondent |

Timir Baran Acharyya, DGM, Gionee SmartphonesShillong, January 19, 2015: Gionee, a leading manufacturer of mobile devices has entered into an association with North-east India’s popular soccer club Shillong Lajong for the 2015 I-League season. Shillong Lajong FC is the biggest Club in the North
East and with this association Gionee plans to spread and promote the
spirit of Football across North East and further to other parts
of the country.

Shillong Lajong FC has served as the nursery for potential football talent in the country and Gionee is completely committed to the cause. Gionee with the partnership would be working towards taking the game of football along with the club to every household in North East.

Larsing Ming Sawyan, Managing Director, Shillong Lajong FC said, “We are proud to tie-up with Gionee Smartphones and we believe the association will act as an impetus for the Club to achieve our objective of harnessing football talent in the North East. The
region is a reservoir of football talent and through our association we aim to continue identifying and developing budding footballers and leave an indelible mark in the football arena of the country.”

Timir Baran Acharyya, DGM, Gionee Smartphones said, “Soccer in India has been increasingly getting popular amongst all age groups and to help promote the spirit of the game. We are extremely delighted to partner with Shillong Lajong FC who have emerged as a strong team at the I League over years. Gionee within 2 years has gained
immense popularity especially among the youngsters. Football is one of the most popular sport in the North East and we wanted to connect with the youth through their passion and this association advocates our line of thought. We hope to establish an enduring association and wish the team the very best for the competition.”

Shillong Lajong has been one of the most professionally managed club in the country and have constantly embarked on ensuring commercial viability to back its on field success. The clubs home games in Shillong sees record turn-outs and their social media channels constantly engage their fans. Lajong have the 3rd biggest Indian Football Club page on Facebook and have merchandise offerings for their fans.

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