HP India Rolls out Back to College Campaign for all Students
New Delhi, July 28, 2016: With the commencing of the new academic year, HP Inc. India has announced a ‘Back to College’ campaign for students planning to buy new notebooks for their educational needs thus digitally empowering them for the future.
HP’s ‘Back to College campaign promises benefits of up to INR 11,998/- for the students who purchase select HP products, including the all new HP Pavilion x360 series, HP Pavilion series, HP All-in-Ones and HP Desktop. These benefits include additional on-site warranty for a nominal price that will keep their devices safe and secured for three years worth INR 5,999 for HP Laptops and INR 3,500 for HP Desktops, and additional HP accessories such as headphones, external hard-drives and Bluetooth speakers (1). Making it even easier for students to get their hands on an HP product – HP is giving several finance options to students buying any HP Laptop, Desktop or All-in-Ones series.
“The launch of our new HP portfolio comes at a time that is in-sync with the upcoming college year. The new HP Pavilion Premium notebook series has been designed to fit with the unique and hectic regimes covering their entire student-lifecycle.” said Anurag Arora, Category Head, Consumer Personal Systems, HP India.
Anurag further added, “The new Pavilion PC portfolio comes with a new design language featuring new convertibles, notebooks and desktops with sleek designs and more power ideal for students and families. The new portfolio lets students reflect their sense of style and delivers the power they need to be productive and entertained, at a price that delivers value. Under the new exciting offer, the HP Pavilion series will be bundled with trendy accessories such as Bluetooth speakers, HP headphones and HP External Hard-drives that will come handy for the students to store important documents, watching movies or listening to their favourite music.”
The new HP products launched under this campaign include the HP Pavilion x360 Series which starts at INR 33390, the HP Pavilion Notebooks starting at INR 47,190, the HP All-in-Ones, which start at INR 23,290 and the HP Slimline Desktop which starts at INR 22,490.
HP has also put a new offer around its home printing range – the HP DeskJet Ink Advantage printer series. The new printers come with intuitive mobile printing features helping students and parents easily connect the printer with their mobile devices. With every new purchase of HP DeskJet Ink Advantage printers, customers can either opt for a free set of cartridges or an Arvind mills gift voucher.