Neoteric gets exclusive distribution rights for Corsair in India

27th February 2015 | By Mouseworld Now Correspondent |

NEW DELHI, India – February 27, 2015: Corsair, a leading designer of high-performance components to the PC hardware market, has given the exclusive distribution rights to neoteric in India for all CX and RM series PSUs and Carbide series cabinet (100R, 100R silent and 400R). Neoteric has its reach in over 500 cities in India with 50+ distribution hubs around the nation.

With the increasing popularity of CX, RM and the Carbide series, it needed a robust distribution network to tackle the dynamics of demand and supply. Even tier 2 and 3 cities have seen growth in demands for PC components recently. There was a need of a new strategy to push Corsair products in smaller cities of India. Corsair has hence placed their trust on Neoteric to do the job regardless of other prospects in play.

M A Mannan, Country Manager – India at Corsair Memory said, “Today Corsair is one of the top consumer digital brands in India focused on high-quality customer experience. Neoteric is accountable for Corsair’s success. They have been a valued partner in our venture. They have a fluid network and a broad reach that helps in low response time. The CX, RM and Carbide series are one of the bestselling products in India and the exclusive rights add flair to the distribution of the products.”

Sunil Khetan , Deputy General Manager at Neoteric Infomatique Ltd said, “Our association with Corsair has always bolstered our goals of delivering quality technology products in the country. This time around, we anticipate the same, as we look forward to a potential rise insalesof Corsair’s Carbide and PSU series in India, which are well known for their quality and efficiency. This partnership has provided us an equal opportunity, to further boost our synergistic relationship with Corsair.”

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