Phonup Debuts in India, with First Store in Gurugram

25th January 2018 | By Mouseworld Now Correspondent |

From right to left, Dino-Taglianetti, CEO, Italy, Phonup and Amit sabherwal, coo, phoneup india at the opening ceremony at Gurugram

From right to left, Dino-Taglianetti, CEO, Italy, Phonup and Amit sabherwal, coo, phoneup india at the opening ceremony at Gurugram

Gurugram, India, 24 January,2018: Phonup has opened its very first store in India, in Gurugram today. Sitting pretty at N1, Block-A in the bustling Qutab Plaza in Gurugram, the Phonup flagship store aims to serve as a ‘one-stop-destination’ for users for all kinds of mobile phone problems. Phonup, offers the widest range of new and certified Pre-owned smartphones and tablets such as iPhone, Samsung, Xiaomi Mi, OnePlus, Motorola etc. under one roof.
COO of Phonup India Amit Sabherwal said, “At Phonup, we endeavor to provide our customers with trust and transparency. Our first retail store is our step towards the same. In addition, we will offer unmatchable process driven, world class repair to the Indian customers, which is not just affordable but also reliable. Phonup also offers special packages that help in gauging the overall health of your Smartphone and tablets.”
“The mobile repair market in India is largely unorganized and people find it hard to get reliable repairing solutions at an affordable cost but Phonup is a game changer in the category by offering services like extended warranty packages, accessories, repairs and technical training,” said Dino Taglianetti, CEO ITALY, Phonup.

“We are very happy to launch Phonup’s first experience store that will disrupt the pre-owned phones and mobile repair market in India,” added Gaurav Marya, Chairman, Franchise India.
Within a few months of its launch, Phonup is on an expansion spree across the length and breadth of the country via the franchisee model. Franchisee can opt to have a Unit franchisee, Kiosk or Star Model.

Based on the model of providing world class repairing of smartphones at affordable prices, the Italy-headquartered Phonup offers wide range of services to the phone owners such as extended warranty, a comprehensive health check among others. It also offers the widest range of phones and tablets to users to buy from.

Already having presence in four countries across three continents, the company has been targeting big emerging economies like Brazil and India which have a large smartphone user base. On a question as to why the company skipped China in favour of India, Dino Taglianetti said, “India is a hot market right now, whereas Chinese market looks too crowded and less attractive compared to India market.”

Looking forward to aggressively expand its footprints in India via the franchisee model, Phonup looks to open 50 state-of –the-art stores and partner with 175 with select franchisees across the country in 2018.

If the very first store is anything to go by, then Indian Smartphone users are in for a unique experience. The first store is equipped with a state-of-the-art World-class Lab, where devices will be provided world-class repair services. Contrary to existing after-sales and repairing services, this brings in transparency and a touch and feel factor to the entire repairing experience when a customer drops in. On top of it, every pre-owned phone from Phonup goes through extensive 40+ quality checks before being rolled out to the customers and carries a 12 months warranty.

The idea is all set to revolutionize the refurbished phone market. Because people looking to have used devices at lower prices always dither to go ahead with the decision in the absence of reliable warranty and after-sales services. Players like Phoneup look to bridge that gap.

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