Idea slashes data tariffs to promote mobile broadband in India

12th November 2013 | By Mouseworld Now Correspondent |

Idea-logoNew Delhi, India, November 12, 2013: Idea Cellular, India’s 3rd largest mobile operator, has announced revision of its 2G and 3G data tariffs across the country. Over 33 million existing, and new data users on the Idea networks can now enjoy reduced data tariffs on their 2G and 3G prepaid and post-paid handsets and dongles. The offer will be effective from November 15th, 2013 and be available for six months.

Idea has reduced 2G data tariff by up to 90% across all 22 circles, enabling users to avail 2G data at just 2 Paise/10 KB. Idea’s 3G users will now be able to save upto 30% on their monthly data charges as the same tariff will also be available across all 10 Idea 3G circles, namely – Maharashtra & Goa, Madhya Pradesh & Chhattisgarh, Kerala, UP West and East, Andhra Pradesh, Gujarat, Haryana, Jammu & Kashmir, and Himachal Pradesh.

Deputy Managing Director at Idea Cellular Ambrish Jain said, “Idea has consistently focused on growing data penetration across the country through a three pronged approach of enhancing network coverage; strengthening sales and distribution channel; and offering affordable products, services and devices. The reduction in data tariff is aimed at catalysing the data adoption amongst the masses and empowering them with the power of mobile internet at an affordable cost.”

 

© Mouseworld Now News Service

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