Business Telephony is the next big thing in communication since mobile

26th November 2013 | By Mouseworld Now Correspondent |

Disruption is a very widely used word in the world of business and finance. We hear about disruptive technologies almost on a daily basis. Disruptive this and disruptive that – but very few justify the hype. 

However, once in a while, there comes a technology that is truly disruptive, that changes our lives for the better. Mobile did that. It changed the way we communicated and conversed with each other. It ushered a world of instant communication. It did not matter where we lived or what time zone we worked mobile connected us to our families instantly. It was disruptive technology at its best. 

Cloud business telephony is probably the next big thing in the world of communication since the mobile. It is truly disruptive. Considering its benefits and proven technology base it can be said that we’re situated right on the cusp of a paradigm shift in the world of business and finance. Like the mobile its biggest advantage is its functionality. It is easy to use and maintenance free. On top of it all is the cost factor. It is ridiculously affordable to own and operate. 

Costs a fraction of conventional telephony systems

 Cloud Business Telephony costs a fraction of premise based systems. Businesses use telephony as a service paying a subscription for actual use. Cost savings are available on the CAPEX as well as the OPEX front.

Rapid Installation less testing

 Business cloud telephony is available on a tested and proven platform which means rapid installations and less testing. Businesses using cloud telephony services can deploy faster than their counterparts using premise based system. Rapid deployment is a big advantage in today’s dynamic environment.

 Mobile agile systems

 It helps create fast agile systems that can respond from any location and from anytime zone. Since cloud business telephony provides a virtualization of hard components in a telecom system it can be plugged into a fast internet connection anywhere to provide the same functionality of a premise based business communication system. This type of mobile system provides a massive advantage to businesses invested in cloud technologies. 

Used at optimum capacity

Since cloud systems scale out/scale in on demand there is better utilization of telecom resources. There is no unused capacity or overcapacity – the system works in an optimum manner and fashion. Additional resources are provisioned when there is a spike in demand ensuring business continuity.


By-Ambarish Gupta, CEO and Founder, Knowlarity Communications

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